Client stories
Evidence from real attribution work—windows shortened, postbacks renamed, campaign IDs cleaned—told in the clients’ own voices.
“The audit showed our influencer codes were landing as organic while paid social claimed the same users on a long view window. We shortened the window and finally had a spend conversation based on the same install list. I still wish we had started the access paperwork a week earlier—the first two days were mostly waiting on seats.”
“We needed someone to sit with the naming mess across three networks before a regional launch. Logiccloudbase walked campaign IDs one by one and left a checklist our junior buyer still uses. Not flashy, just precise.”
“Our sessions are short, so the long click window we inherited made every display partner look heroic. The consultation memo gave finance a policy they could point to. Mild caveat: you need your current settings written down before the call, or you spend half the time reconstructing them.”
“The monthly briefing catches partner credit shifts before invoice week. Last quarter they flagged a postback rename that would have inflated installs for two weeks. I would like the debrief call a bit earlier in the month, but the written brief itself is clear.”
“Bangkok on-site day helped our Android and iOS owners hear the same attribution map. We left with ranked fixes instead of a vague ‘improve tracking’ note. Useful for teams that already know something is wrong but cannot prove where.”
Extended note: lifestyle app, Bangkok UA team
A lifestyle publisher approached Logiccloudbase before renewing two large social partners. Their Install Attribution Audit traced a sample of installs that appeared as organic in the measurement partner while the networks claimed view-through credit on a five-day window. After the findings workshop, the team adopted a shorter view window and a shared weekly export for finance.
The work did not include creative testing. It did include a ranked list: window change first, influencer parameter hygiene second, and a postback rename that had been silently failing for one Android event. Six weeks later the monthly briefing retainer caught a similar rename on a new network before invoices closed.