Review process
A clear path from first inquiry to a written attribution map—designed around install source tracing, not slide theater.
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Discovery call
We confirm apps, stores, measurement partners, and the decision your team needs to make with better install credit clarity.
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Access & inventory
Read-only seats are set up. We inventory SDKs, deep links, live campaigns, and known anomalies you already suspect.
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Install path tracing
Sample installs are walked from click or view through store open and first events, noting where credit diverges across systems.
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Findings workshop
Stakeholders hear the attribution map together. We separate urgent fixes from later hygiene so UA and finance leave aligned.
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Written delivery & Q&A
You receive the ranked remediation list and a short window for clarifying questions. Monthly briefings are available if you want ongoing outside reading.
Tied to the flagship audit
This process underpins the Install Attribution Audit and scales down for Campaign Source Reviews. Window consultations use a shorter path: questionnaire, live session, policy memo.