Campaign Source Review
Focused check of how individual paid campaigns, affiliates, and partners are labeled and credited when a user installs.
Who it is for
Teams preparing a major UA push or reconciling conflicting network reports.
What you leave with
Clean source naming rules and a short checklist your team can reuse each campaign launch.
Included
- Naming and UTM / tracker parameter audit
- Network vs. MMP discrepancy notes
- Recommendations for fraud-signal flags to watch
Not included
- Creative testing plans
- Budget allocation advice
How we work
- Brief intake
- Console review
- Findings call
- Checklist delivery
Preparation
Export of recent campaign IDs and any known mismatch examples.
Constraints
Limited to channels you can grant read access for.
Next step: Tell us which networks are live when you write.